Agenda

Next Meetup:

Building Sustainable Bridges: Leveraging Strategic Design for Systemic Business Transformation

Why do promising sustainability initiatives get stuck? And how can creativity help businesses move from compliance and incremental improvements to innovation and real transformation?

For our next Re:Business meetup, we’re excited to welcome Paulien Kreuzer, Studio Lead at Stby.
Join us for an insightful presentation based on our recent research project, Building Sustainable Bridges (Duurzame Bruggen Bouwen), conducted by Stby and What Design Can Do with support from CLICKNL. As businesses face growing pressure to navigate complex sustainability transitions, collaboration with the creative sector often stalls due to differences in language, focus, and maturity levels. This session explores how bridging the gap between strategic design and corporate decision-making can transform sustainability from a compliance burden into a core driver of business innovation and long-term resilience

What you will learn:

The Sustainability Transition Ladder: How to diagnose your organization’s maturity level—from product-level efficiency to full value-chain transformation—and overcome structural mismatches with external partners
Reframing Sustainability: How to shift the internal narrative from administrative compliance (such as CSRD reporting) toward strategic business priorities, including risk reduction, supply chain security, and strategic autonomy
Design as a Strategic Asset: How creative design approaches go beyond aesthetics to help boardrooms break down organizational silos, map complex dependencies, and navigate uncertainty
Safe Spaces for Experimentation: The importance of creating neutral “between-spaces” and regulatory sandboxes to test innovative business models without immediate commercial or regulatory pressure
Building Actionable Alliances: Key takeaways on how cross-sector coalitions can leverage evidence-based design methodologies to deliver measurable business impact.

Whether you’re working in sustainability, innovation, strategy or business transformation, this session offers a hopeful and practical perspective on creating impact at scale.

When: November 12, 2026
Where: IKEA Digital Hub, Danzigerkade 14-15, Amsterdam
Program: 16:00–18:00

Register here: https://shop.we eztix.com/6948f31a-5595-433e-9923-738e21d34e25

Want to stay part of the conversation? Join our Re:Business Network LinkedIn group and connect with professionals shaping the future of sustainable business.

Let’s create a positive impact, together.